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Melbourne Fashion Week 2017

When you have been working with the City of Melbourne for 13 consecutive years, it feels more like working with family. And coming together feels like one big fashionable family reunion.

The 10day program included 18 parades, spread out across 8 different CBD locations which makes for the largest Melbourne Fashion Week yet. This year, there were cool pop up street events as well as a basement runway. In addition to these, a live site featuring local and interstate DJs along with live bands each night, MFW 2017 was certainly one to remember.

We proudly provided all Audio and Video design and production, along with total stage and production management. Special mention to our great friends at Resolution X for supporting us again, with their lighting brilliance.

Also, thank you to all the event production companies that trusted us to make their visions a reality for MFW 2017; Event Gallery, Light Year Production, Dot Dot Dash and Neonormal. And of course, the City of Melbourne, who are the driving force behind this amazing and iconic event.

Using Barco 20k Flex, Barco W8, Christie Spyder, Blackmagic Atom, Soundcraft Vi3000, MacBook Pro and Pro Video Player.

Imagery by Courtney King Photography

Date

2017

Location

Melbourne Town, Little Bourke Street and City of Melbourne

Team

Melbourne

Partner

Resolution X

Client

City of Melbourne

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Jayson De Abreu, Director, Austage Events

Jayson De Abreu

Director

Jayson has been in the Audio-Visual Industry for over 20 years. Throughout Australia and across the Asia Pacific Region, there are not many premier venues that he has not worked in.

Starting as a junior technician in the first Austage warehouse on Mitchell Road Jayson has had the pleasure of witnessing and contributing to the Austage Events business as it grew from its early beginnings, to the national brand it is today. Jayson has literally lived and breathed live events for most of his life. Having been raised in and around the theatre industry as a child, watching his parents Joe and Colleen work across all the theatres in Sydney. From his family’s deep history in theatre and audio-visual events, Jayson has seen the technology shift from the days of Slide Projection and Graphic Sets through to the Ultra High Definition realm of projection and mapping we find ourselves in today. Supported by excellent teams of technicians (his brothers in arms) in each office across Australia, Jayson has the rewarding job of working with Australia’s leading minds in the Event Industry.

He is grateful and proud of the diligent work achieved by all Austage Events employees, maintaining the high standards set by his mentor and father Joe De Abreu. Jayson passionately supports Chelsea Football Club and loves his Holden V8s.