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Hire17 Shaping the Future

Hire17 Shaping the Future – HRIA 2017 Convention & Exhibition is an annual event for the Hire and Rental Industry Association. Featuring presentations, seminars and exhibition showcasing innovative new products.

As the Audio-Visual Partner for the 2 day event, we looked after Technical Direction, Production Design and Implementation. Our custom AV solution included a 20m x 3m wide blended screen, designed as a multipurpose backdrop for both the conference and gala dinner. Complementary content projected onscreen while keynote speakers and  the evening’s MC – Tracey Spicer were on stage. We also supplied custom lighting design in the main plenary, awards gala as well as the two separate cocktail events.

Content and show reel photography supplied by Jon Burke, while our camera crew provided the live feed and video content to screen.

Photography by Rix Ryan Photography.

Using Barco E2, Watchout, Roland V800, DBTech DVA Line Array, Allen & Heath iLive Consoles, Shure digital Wireless microphones, Shure headset microphone capsules, Chamsys Lighting Consoles, Robe Moving Lights and Panasonic Projectors.




Rosehill Gardens Racecourse




Hire and Rental Industry Association of Australia


Jayson De Abreu, Director, Austage Events

Jayson De Abreu


Jayson has been in the Audio-Visual Industry for over 20 years. Throughout Australia and across the Asia Pacific Region, there are not many premier venues that he has not worked in.

Starting as a junior technician in the first Austage warehouse on Mitchell Road Jayson has had the pleasure of witnessing and contributing to the Austage Events business as it grew from its early beginnings, to the national brand it is today. Jayson has literally lived and breathed live events for most of his life. Having been raised in and around the theatre industry as a child, watching his parents Joe and Colleen work across all the theatres in Sydney. From his family’s deep history in theatre and audio-visual events, Jayson has seen the technology shift from the days of Slide Projection and Graphic Sets through to the Ultra High Definition realm of projection and mapping we find ourselves in today. Supported by excellent teams of technicians (his brothers in arms) in each office across Australia, Jayson has the rewarding job of working with Australia’s leading minds in the Event Industry.

He is grateful and proud of the diligent work achieved by all Austage Events employees, maintaining the high standards set by his mentor and father Joe De Abreu. Jayson passionately supports Chelsea Football Club and loves his Holden V8s.